Great ideas don’t emerge in a vacuum.
They can come from anywhere — sales, marketing, HR, fulfillment, client services — but too often, organizations aren’t structured to surface them. When every team member has a stake in a project’s success, their voices should be part of the conversation.
That’s where ideation becomes a powerful strategic tool. I help organizations design inclusive, focused ideation processes that not only generate insight — they also build trust, alignment, and buy-in.
Stakeholder Sessions
Every successful digital engagement begins with getting the full team aligned and moving in the same direction. I lead stakeholder interviews much like I lead focus groups — guided by a structured agenda, but open to unexpected insights. These sessions often surface organizational roadblocks, missed opportunities, and early signals of user pain points.
Consensus Building
Before any strategy takes shape, I facilitate open, focused discussions with cross-functional stakeholders. The goal isn’t just to gather input — it’s to build shared understanding and ownership. I allow space for the conversation to explore uncharted territory, while keeping the team grounded in the project’s objectives.
Pre-Engagement Survey
To set the stage for stakeholder sessions, I typically send a survey ahead of time. The survey gathers early input on:
Current service offerings
Internal perspectives on users/customers
Content creation and governance processes
Role clarity and ownership
These responses help jumpstart meaningful conversations and focus the sessions.
Identify Project INfluencers
One key outcome of stakeholder interviews is identifying the real influencers inside the organization. These individuals often aren't the ones with formal authority — but they are the ones who guide decisions, shape perception, and influence adoption. I work to ensure these voices are heard and engaged early.
Collaborative Brainstorming
Creative Workshop: When stakeholders participate in the creative process, the overall quality of the interfaces and stakeholder acceptance of the finished product improves greatly.
Creative Workshops
When stakeholders help shape the interface and experience, the end product is stronger — and the internal support is deeper. I facilitate collaborative design workshops where teams:
Brainstorm interface and content improvements
Work in small groups to visualize ideas using quick-cut methods (e.g., collage and sketching)
Present concepts to the larger group for feedback and iteration
These sessions unearth valuable design insight and create a sense of shared authorship.